Netmind - loader
Netmind - Desarrollar un Caso de Negocio Efectivo

Desarrollar un Caso de Negocio Efectivo

Desarrollar un Caso de Negocio Efectivo

Writing an effective business case includes presenting a compelling case for a particular audience in order to achieve approval to embark on a particular course of action. They are developed with the intent to present or sell a viable solution for a clearly defined business problem or new product. This course provides a framework and techniques that are appropriate for any type of project or program requiring funding or management approval. Students will gain knowledge and skills by practicing writing and analysis techniques that will help them write a compelling business plan, identify appropriate approaches, and communicate and manage information that should ensure the approval to move forward with the project.


  • A framework for an effective business case
  • How to write a compelling business case
  • How to perform Cost/Benefit Analysis

Perfil de los alumnos

Analysts, product owners, project managers, program or portfolio managers or any other business partner or project team member involved with developing and writing a business case. This course may also be appropriate for individuals who manage business analysts and need a more in-depth understanding of the process and skill set that would be helpful for effective business analysis. 8 PDUs from the Project Management Institute are obtained for attendance at this course.

Requisitos previos


Contenidos del Desarrollar un Caso de Negocio Efectivo


  • What is a business case?
  • Understanding your audience
  • Where does the business case fit into a product / project life cycle
  • Learn an effective framework for a business case

Justifying the Case

  • Identification and prioritization of alternative solutions
  • Cost / benefit analysis
  • Terminology and financial metrics
  • Estimating techniques
  • Process-related impacts
  • People-related impacts
  • System-related impacts
  • Quantifying Implementation costs
  • Quantifying Ongoing/operating costs
  • Quantifying Benefits

Documenting the Case

  • How much detailed is required
  • Which assumptions should be documented
  • Documenting known Risks

Develop Your action Plan/Course Summary

  • Develop your action plan to improve your business case
  • Student questions/discussion topics


Se emitirá Certificado de Asistencia sólo a los alumnos con una asistencia superior al 75% y Diploma aprovechamiento si superan también la prueba de evaluación.

Cursos relacionados
Nuestro sitio utiliza cookies para análisis. Si no estás seguro de ello, echa un vistazo a nuestra política de privacidad.